Beat iBuyers by Leveraging the Home-Field Advantage

iBuyers have HUGE advertising budgets and are paying big bucks to outcompete local investors. They’re doing everything they can to squeeze out the small guys. Still, companies like Opendoor and Offerpad continue to lose deals to people like you.


It’s because local investors have the home-field advantage!

Sellers want to work with local buyers

Most homeowners are more comfortable working with local buyers than with a faceless corporation, which is why you should leverage the home-field advantage whenever possible. Here’s how:

Tailor your blogs and website copy to fit the local flavor. Include pictures of popular local places on your website. Don’t just tell sellers that you’re local; show them with the website content you create.

Eventually, as you continue to customize your website, sellers will simply assume that you live and work in their area; this makes lead conversion so much easier.

But what’s the one thing you can do today to leverage the home-field advantage?

We’ve found that utilizing a local number on your investor website is one of the easiest, most effective ways to accomplish this.

And now, thanks to our software team’s behind-the-scenes engineering efforts, you can acquire and integrate a local phone number in minutes.

Get a local phone number via LeadPropeller

If you don’t have a phone number with a local area code listed on your LeadPropeller website, you’re doing yourself a disservice. With a local number, you’ll get more calls and more conversions!

As a LeadPropeller user, getting a local number is quick, easy, and inexpensive.

For just a few dollars, you can purchase a local phone number directly from the LeadPropeller dashboard. And since call forwarding is part of the configuration process, you won’t need a new phone or a new SIM card; it just works!

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